Events and PR Coordinator Opportunity

ASAPP Financial Technology is seeking a dynamic and detail-oriented Events and PR

Coordinator to join our fast-growing team. Reporting directly to the Chief Executive Officer

(CEO), this role is pivotal to executing high-impact brand experiences through events, public

relations, and stakeholder engagement initiatives.

You will play a critical role in organizing industry events, managing media relations, and

enhancing ASAPP OXP®’s visibility as Canada’s most complete Omnichannel Experience

Platform—and soon, through the launch of bank.io OXPTM, our footprint in the US market.

Your Role

● Plan, coordinate, and execute ASAPP OXP’s presence at industry tradeshows

and conferences in both Canada and the United States.

● Lead the end-to-end planning and execution of ASAPP’s semi-annual Partner

Forums, including logistics, communications, and onsite coordination.

● Manage ASAPP OXP’s public relations efforts, including drafting and distributing

press releases related to product updates, strategic partnerships, and client wins.

● Build and maintain relationships with media, analysts, event organizers, and

influencers in the fintech and credit union ecosystems.

● Work cross-functionally with Product, Marketing, and Sales teams to develop

compelling event themes, speaking engagements, and brand experiences.

● Coordinate post-event follow-ups, analytics, and debrief reports to track ROI and

inform future strategies.

● Support the Marketing team in executing targeted promotional campaigns to

drive event registrations and boost brand visibility.

● Represent ASAPP OXP’s values and brand identity through all external-facing

initiatives and communications.

● Provide occasional weekend and after-hours support for key marketing

initiatives, including Partner Forums, tradeshows, and public relations efforts.

● Support after-hours media or social coverage when necessary for timely

communications or high-sensitivity announcements.

Success Criteria

Critical

● 2+ years of experience coordinating B2B or corporate events, preferably within

financial services or technology industries

● Exceptional project management and organizational skills

● Proven experience in public/media relations and stakeholder engagement

● Strong written and verbal communication skills

● Comfort working in a fast-paced, deadline-driven environment

● Proficiency with Microsoft Office Suite and event planning software

Valuable

● Experience with PR tools, CRM systems, and marketing automation platforms

● Knowledge of Canadian credit unions, financial institutions, or SaaS marketing

● Background working alongside sales and product teams to align messaging and

goals

● Familiarity with tools like Eventbrite, Cvent, Adobe Creative Cloud, and/or social

media platforms

● Experience coordinating hybrid or virtual events is an asset

Your Opportunity

ASAPP OXP® is Canada’s most complete Omnichannel Experience Platform for regulated

Canadian financial service organizations. We continuously challenge ourselves to deliver the

best customer experience software and platform strategy services while growing our

business.

In 2024, ASAPP Financial Technology will be launching the bank.io OXPTM brand in the US

market with the goal of signing our first credit union and community bank customers by

year-end.

We believe in working together as a team to deliver solutions that create sustainable

competitive advantages for our Client-Partners, enabling them to be more efficient, effective,

and engaging with their customers.

We are transparent, engaging, efficient and effective. We exceed expectations and have fun

along the way while we transform our Client-Partners’ businesses. We support these brand

values with our corporate values of integrity, fairness, and passion.

We care about each other, achieving our objectives, and making a positive impact within the

communities we serve.

We offer a comprehensive and competitive compensation package including profit sharing

participation, discretionary performance bonus, a robust benefits program, and matching

RSP contributions.

Our leaders support your development through coaching, are actively involved in the

business, and are approachable to discuss your career.

Additional Details

● Full-time / Permanent role

● Based in our Toronto office, with up to 3 days/week in-office attendance (currently

5 days/month but increasing)

● Some travel required (<10%) for industry events and ASAPP OXP Forum

participation

● Criminal background and reference checks required before employment

● Occasional evening and weekend availability is expected during key event

periods or PR moments